By 2023 our goal is to reduce our use of virgin plastic to a maximum of 50% of packaging by weight in our Madeby Collective brands. We're focusing on our upstream impacts, which is where we have the most control to reduce our virgin plastic use.
Refreshments, our extra fun personal care essentials brand, launched with a Sparkling Clean Promise: All formulas are 100% cruelty-free, vegan, clean, and clinically, allergy, and dermatologist tested.
While Refreshments' focus on clean ingredients is at the core of the brand, so is sustainability—across all Refreshment product packaging, we use 30% post-consumer recycled plastic, and we’re committed to increasing that over time. We also offer bar soaps and reusable razors, two products that help us—and our customers—reduce our use of plastic.
We educate our community about clean beauty, and we make better beauty options available throughout our portfolio.
By December 2022, we plan to only carry products that meet The Out List requirements. We are currently 95%+ compliant:
We stand for action on climate change, which is why we're committed to assessing and reducing our carbon footprint.
In 2021, we joined #CodeRed4Climate, along with 100+ other organizations from across the beauty industry, to urge U.S. members of Congress to take urgent action on climate change. Because we have less than a decade to keep warming below 1.5 degrees Celsius - a critical threshold for humankind - we have also committed to climate action in our own operations.
Following up this work, Amber Stryker, our Director of BFA Impact and CEW Social Impact Honoree, is co-chairing a cross-beauty-industry working group on Social Inclusion and Sustainability. The working group will bring together resources and education to support beauty brands of all sizes and change the industry.